Campari Academy has announced its 2024 lineup for the Campari Academy Suite at Bar Convent Berlin (BCB), featuring a series of workshops and events curated by creative director Monica Berg.

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Ben Branson

Ben Branson: Why non-alcoholic pricing is right

The pricing structure of non-alcoholic spirits has a high level of elasticity - there’s already a broad spectrum of price points which consumers are trying to navigate.

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